Blog: Know China Now

Know China Now is a leading resource for brand marketers with an interest in China. Hot Pot Digital's core team report on China consumer, branding and digital marketing trends.

Bitesize China: Smiles, O2O Fitness and Mysterious Black Newspapers

17/09/15 10:34 BST
by Jonathan Smith

Hot Pot Digital’s bitesize round up of what’s important to marketers in China this week: 21.09.15

WeChat Strategy: How To Build a China CRM

WeChat Strategy

10/09/15 13:54 BST
by Jonathan Smith

CRM technology plays a vital role for global brands in personalising consumers' experience. When it comes to China, building a quality CRM must start from your brand's WeChat strategy.

WATCH: Digital Habits of Chinese Travellers

Golden Week Travel

26/02/15 12:25 BST
by Jonathan Smith

During China’s peak travel season of October "Golden Week”, Hot Pot Digital interviewed a range of Chinese consumers about their travel and shopping habits.