Blog: Know China Now

Know China Now is a leading resource for brand marketers with an interest in China. Hot Pot Digital's core team report on China consumer, branding and digital marketing trends.

Go West – China’s New Digital Frontier

20/11/14 00:33 BST
by Jonathan Smith

Proliferation of internet access in Western China is bringing millions of new consumers within reach of brands.

The Next Generation of Shoppers in China

31/10/13 09:48 BST
by Jonathan Smith

China's fashion consumers have long been drawn to major department stores and malls. For today's savvy consumer, select shops are where it's at.